AI news articles: A weekly look at AI from a business perspective

We recently met a chief executive who despite his team asking for AI tools to help them work smarter, had decided that AI was not for him or his business. He even went as far as calling it ‘artificial unintelligence’. Despite this position, he admitted that competitors were taking market share. They were using AI to do a lot more with less. These were AI forward businesses. But what exactly is an AI forward business?

As AI tools become more widespread, some businesses are putting their money where their strategy is and offering financial rewards to employees who use AI in their work. It’s a bold move. But is it effective or could it backfire? And what message does it send to employees? We’ve taken a look at the pros and cons, including the very real human concerns around job security and why rewarding AI use can be a good move when done correctly.

Vibe marketing is the next big thing in digital marketing. But what is Vibe Marketing? Vibe marketing is a new approach that uses generative AI to translate a brand feeling or essence into marketing assets (images, copy, ads, full campaigns, and even product ideas). Coined from the concept of vibe coding, introduced by AI legend Andrej Karpathy, vibe marketing is all about marketers describing their brand’s feel, audience, and intention in plain English.

AI continues to move forwards at a ridiculous pace. New models are popping up weekly. Things you couldn’t do a week ago now seem second nature. But behind the headlines about innovation, is good old regulation. Whether it’s GDPR or new legal frameworks emerging to tackle foundation models, in the UK, AI won’t remain unregulated for long.

In the world of artificial intelligence, there's a slightly corny phrase that gets repeated a lot: ‘data is the new oil.’ I don’t like it, but it’s catchy. It makes a point. But like all catchy phrases, it oversimplifies reality. Yes, data fuels AI, but does that mean you need to stop everything until your data is pristine? Nope.

At iwantmore.ai, we help businesses navigate the world of AI. One of the persisting challenges we see is the perception by some people that using AI is 'cheating.' Despite AI’s proven advantages, some professionals still feel uneasy about embracing it leading to a culture where employees secretly use AI tools to avoid judgment.

Every company seems to want to use AI. According to Cisco’s second annual AI readiness report, 98% of executives felt an increased urgency to deliver on AI. Many businesses are already implementing it in some way, but based on the findings of the RAND report, more than 80% of AI projects fail.

Every few days, a new AI model seems to drop from one of the big AI companies. But as a normal person, how do you work out whether a new AI model is actually better than what you were using before? In this article we look at ways in which you can test out which model is most applicable for your business needs.

From boardrooms to marketing teams, leaders in businesses are being told they need AI to stay competitive. But amid the hype and noise, one crucial question often gets overlooked - what’s the actual return on investment (ROI)? Is it all worth the effort?

We take a look at the various ChatGPT modules and find out which ones best suited for what business tasks. We look at GPT-4o, GPT-4o Mini, GPT-4, OpenAI o1, OpenAI o1 Mini, OpenAI o1 Pro Mode, OpenAI o3 Mini and look at what they are best for, their purpose and how you access these models.

There’s still some confusion as to what an AI agent actually is. In many cases it’s probably still just simple automation with a fancy name. But at the more sophisticated end of the spectrum, these autonomous systems have the potential to change the way businesses operate.

Many organisations stumble when it comes to implementing AI because they lack that clear framework and organisational structure to manage it. This is where an AI council comes in. But what exactly is an AI council?

AI tools have become indispensable for many businesses looking to boost productivity, creativity, and efficiency. Yet, lurking behind many official corporate policies (if they exist) is shadow AI.

We look at, and break down, the key differences between rule-based automation and adaptive AI agents in simple terms.

Many organisations we speak to have delegated AI responsibilities entirely to their IT departments. But is this right? Read our latest article below to find out more.

With AI-driven tools like Perplexity and ChatGPT emerging as alternative search engines, are we witnessing the slow death of SEO as we know it? Or is it just evolving?

AI has given us a world where intelligence is available to everyone. So how do businesses set themselves apart if everyone can know everything at the click of a button?

How do leader's solve barriers to adoption of AI? Read our latest article about the risks of not adopting AI and some of the not so obvious barriers to adoption.

Embedding AI in your organisation requires change. AI literacy can transform your business - you just need to get started.